# Lifecycle Marketing Senior Strategist - Klaviyo Expert / Agency Experience Req. at UN/COMMON
> Posted: 2026-11-09 | Status: Active | Source: StoreJobs.dev

## Role Metadata
- **Employment Type:** Full-Time
- **Workplace:** Remote (Mexico, Brazil, Argentina, Colombia, Costa Rica, El Salvador)
- **Experience Level:** Senior
- **Primary Platform:** #shopify
- **Salary Range:** Undisclosed
- **Required Stack:** shopify, Klaviyo, Email Marketing, Email & SMS Marketing, CRM, Loyalty Programs, Lifecycle Marketing & CRM Programs, email marketing, SMS, loyalty programs

## Job Description
The Senior Strategist, Lifecycle Marketing provides lifecycle marketing strategy services to support the growth and retention performance of enterprise and high-growth direct-to-consumer (DTC) ecommerce clients.

This engagement focuses on developing lifecycle marketing strategies and advising on retention programs across channels including email, SMS, segmentation, experimentation, loyalty programs, and related retention marketing tools. The strategist works with Shopify-based ecommerce brands and supports lifecycle marketing programs that drive measurable revenue growth and customer engagement.

The Strategist collaborates deeply with internal team members and client stakeholders to guide lifecycle marketing strategy, develop strategic roadmaps, and support the success of assigned accounts.

Responsibilities

Lifecycle Strategy Development
    Develop lifecycle marketing strategies for assigned ecommerce client accounts
    Create strategic roadmaps aligned to client goals, historical performance, and scoped service hours
    Identify lifecycle initiatives including automated flows, campaign strategies, segmentation frameworks, experimentation plans, and cross-channel opportunities
    Evaluate retention program performance and recommend improvements that drive measurable growth

Client Advisory and Strategic Leadership
    Serve as a strategic advisor for assigned client accounts
    Lead client strategy discussions and presentations
    Provide guidance on lifecycle marketing best practices and platform capabilities
    Address complex strategic questions and recommend solutions that support long-term client success

Reporting and Strategic Insights
    Analyze lifecycle marketing performance data and translate results into actionable recommendations
    Develop reporting and presentation materials that communicate performance insights and strategic opportunities
    Identify performance drivers, emerging risks, and growth opportunities within lifecycle programs
    Support clients in understanding program health and prioritizing future initiatives

Scope Alignment and Program Planning
    Monitor scope of services for assigned accounts to ensure recommendations align with contracted hours and priorities
    Identify potential scope risks or resource constraints and communicate recommendations to the company contact
    Support prioritization of lifecycle initiatives based on business impact and feasibility

Strategic Collaboration with Internal Teams
    Collaborate with internal team members supporting assigned accounts to ensure alignment between strategy and execution
    Provide strategic guidance and feedback on lifecycle initiatives being developed or executed
    Participate in internal discussions related to lifecycle program planning and experimentation strategies

Execution Review and Strategic Quality Assurance
    Review lifecycle initiatives and campaign strategies to ensure alignment with overall program strategy and client objectives
    Provide feedback that supports accuracy, brand consistency, and lifecycle marketing best practices
    Identify opportunities to improve program performance and execution quality

Requirements
    All applications, resumes/ CV, responses must be in English
    5 to 10 years of experience managing retention marketing programs for DTC ecommerce brands
    Demonstrated experience developing lifecycle strategies across email, SMS, CRM, and loyalty programs
    Extensive experience working with Klaviyo is required
    Strong experience managing and optimizing retention programs
    Experience working with Shopify or supporting Shopify-based ecommerce brands
    Strong understanding of lifecycle marketing analytics and performance reporting
    Ability to translate performance data into actionable marketing strategies
    Strong client communication and presentation skills
    Ability to work independently while collaborating with distributed teams
    Agency experience is preferred
    Bachelor's degree or equivalent professional experience

## How to Apply
To view the original listing, see applicant requirements, or apply directly, visit:
https://storejobs.dev/jobs/sf-3113-lifecycle-marketing-senior-strategist-klaviyo-expert-agency-experience-req?utm_source=ai_assistant