ACTIVELY HIRINGSF-2909

Associate Manager, Omni-Retail Experience

@ PepsiCo / NEW YORK, UNITED STATES · ONSITE

ANNUAL_COMPENSATION

$88.2K–$147.65K

USD / YEARLY

ROLE_OVERVIEW

Overview

The Associate Manager, Omni-Retail Experience is a critical role within the Global Lifestyle Merchandise team, responsible for driving the day-to-day operations and growth of PepsiCo's merchandise e-commerce and campus store channels. This role sits at the intersection of digital commerce, merchandising, marketing, and retail operations—ensuring a seamless, consumer-first experience across owned platforms and physical retail environments. The ideal candidate brings a strong understanding of e-commerce trading, digital marketing, and retail merchandising. Organization will be key to managing external agencies, cross-functional workflows, and go-to-market excellence.

Responsibilities

Merchandising and Planning

—Own assortment architecture and sku count mapping

—Manage Open-to-Buy (OTB) planning and overall budgets

—Inventory turnover and Weeks on Hand optimization

—Promotions and markdowns planning and execution

—Pricing strategy and margin management

E-Commerce Operations & Trading

—Manage day-to-day operations of e-com site including merchandising, pricing, and promotions
—Oversee product listings, content updates, and digital asset creation
—Monitor KPIs (traffic, conversion, AOV) to optimize performance
—Execute site calendars and campaign launches
—Monthly, quarterly, and annual business reviews

Digital Marketing & Consumer Engagement

—Support execution of paid media and social strategies
—Align product launches with campaigns and cultural moments
—Collaborate on content strategy for site and social
—Drive traffic and conversion through integrated campaigns
—Ensure creative needs are met with speed and quality

Agency & Partner Management

—Manage e-commerce agency responsible for site operations
—Oversee sub-agencies across paid media, CRM, and social
—Develop briefs, timelines, and deliverables
—Ensure integrated campaign execution across partners

Campus Store Management

—Align retail and e-commerce strategies
—Own assortment planning and merchandising strategy
—Manage POs, inventory, and replenishment
—Partner with facilities and on-site teams to optimize performance
—Support all operational needs from signage to visual merchandising

—4–5 years in e-commerce, retail, or merchandising
—Experience with Shopify or similar platforms
—Understanding of digital marketing channels
—Strong analytical skills and financial acumen

—Strong organization and attention to detail
—Analytical and data-driven
—Effective communicator
—Entrepreneurial mindset
—Ability to manage multiple priorities

TECHNICAL_SPECS.JSON

"technology_tags": [

"E-Commerce",

"Digital Marketing",

"Paid Media",

"CRM",

"Social Media",

"Shopify",

"e-commerce",

"digital marketing",

"paid media",

"social media"

]

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shopify E-Commerce Digital Marketing Paid Media CRM Social Media

ON-SITE

NEW YORK, UNITED STATES · ONSITE

JOB_TYPE

FULL TIME

SENIORITY

MID-LEVEL, MANAGER

PLATFORM

SHOPIFY

EMPLOYER_PROFILE

PepsiCo

ACTIVE_ROLES2

PLATFORMshopify

HQNEW YORK, US

Creating smiles with every sip and every bite, across the globe

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Associate Manager, Omni-Retail Experience

ROLE_OVERVIEW

Merchandising and Planning

Campus Store Management

Core Competencies

TECHNICAL_SPECS.JSON

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